Feature · Scouting

Find your next stockistson the map you already work.

Scouting maps prospect venues around your existing routes, with coverage across Australia, New Zealand and the UK. Filter to the venues you sell to, select the ones worth a knock, and convert them into your pipeline in bulk.

How onboarding works
Scouting in Lemmonade: prospect venues on a map with a selection panel ready to convert

New accounts should not need a separate tool.

Prospecting usually happens somewhere else: a bought list, a spreadsheet, a maps tab with twenty pins. None of it knows your routes, and none of it connects to the CRM where the account will actually live. So growing the run becomes a project instead of a habit.

Lists go stale

A bought lead list is a snapshot of someone else's data. Venues close, change hands and change buyers faster than lists get refreshed.

Prospecting off-route

A prospect across town is a special trip that never happens. A prospect two doors from Thursday's third stop is a ten-minute detour.

No bridge to the pipeline

Finding a venue is half the job. If it takes retyping to get it into the CRM, most finds never become leads.

How Scouting works.

From map to pipeline in one motion, on the same screen you plan routes from.

  1. 1

    Filter the map to your kind of venue

    Bars, bottle shops, cafes, grocers and more, mapped around your patch. Coverage spans Australia, New Zealand and the United Kingdom.

  2. 2

    Select the ones worth a knock

    Tap venues on the map or work the list. Each prospect shows its venue type and location, so you can build a shortlist that fits a route.

  3. 3

    Convert to your pipeline in bulk

    Selected venues become connections with a New Lead status, sitting in the pipeline next to your existing accounts. No retyping.

  4. 4

    Plan them into a run

    New leads can be routed like any other stop, so the first visit happens on the way to accounts you already service.

Converted prospects sitting in the Lemmonade connections list as new leads

What makes it different.

Coverage across AU, NZ and the UK

Venue coverage in all three markets. If you run routes there, Scouting can map prospects around them.

On-route prospecting

Prospects appear on the same map as your accounts, so new business fits inside runs you were already driving.

Bulk convert, no retyping

From shortlist to pipeline in one action. Every find becomes a workable lead with a status and a place in the book.

AI enrichment on your accounts

AI data enrichment fills in account details, and every account builds an AI summary as you start working it.

Grow the run without buying lists.

For owners, Scouting turns growth into a by-product of the existing week: every run has room for one knock on a new door. For reps, it answers the quiet question at the end of an early-finished day, which is who else is nearby.
  • Prospects mapped around routes you already drive
  • Venue types filtered to the customers you want
  • Bulk convert into the pipeline as New Leads
  • First visits planned into existing runs
  • Pipeline value visible from lead to account
The first visit to a new lead, logged with objectives in the Lemmonade app

A find becomes an account.

Because Scouting lives inside the CRM, a converted prospect is already a real connection: it can be routed by IPA, visited with objectives, and ordered against with trading terms the day it says yes.
  • Converted leads join the pipeline instantly
  • Routable by IPA like any account
  • Visit logging from the first knock
  • First order priced and pushed to Xero
  • AI summary builds as the account develops

Common questions. Straight answers.

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See who is two doors down.

Book a 30-minute walkthrough and we will open Scouting on your actual patch, and shortlist real venues around your routes.

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